Live Calls Video · 1:02:53 3 min read Updated Sep 11, 2026

Live call #2 - UGC video, lead magnets and comparison ads

The second Founding Member Q&A. Brian walks through what shipped since the first call and takes questions from the group. Just over an hour.

Before you watch

This is a recording from a specific date, not a guide. Sam moves fast, so treat anything described as new or coming soon as a snapshot — the rest of this knowledge base is the current answer. The timestamps match the chapter marks in the player, so you can jump rather than watch it end to end.

Chapters

0:00 — Latest updates
6:45 — Eight new connections
10:24 — UGC video
18:56 — Get smart suggestions
25:50 — Store your business details
30:27 — Lead magnets
32:10 — Testimonial image ads
39:12 — Competitor comparison ads
49:30 — Automations

Chapter marks are the ones set on the video, so they line up with the player scrubber.

Where to go next

Most of what comes up has a written answer here:

The earlier session

Live call #1 — new connections, credits and memory covers Sam's backstory, memory and importing, the business profile, and playbooks.